Highly-experienced designer focused on developing compelling visual identities and user experience. Strengths in art direction, typography, illustration, motion design, and best practices for the web. A proven ability to establish productive, collaborative relationships with peers and clients. Highlights include the development of the visual brand for NC State during a refresh process in 2014 and the management and oversight of a six-person in-house creative team.

 

Experience

  • Art Director | November 2015–Present
    NC State University Communications, Raleigh, NC
    • Leads design exploration and makes decisions around NC State’s visual identity across all communications platforms — print collateral, websites, digital advertising, html emails, video, social media, and environmental graphics — including the creation of a sub-brand for a $1.6 billion capital campaign
    • Supervises an in-house creative team of three full-time graphic designers and three full-time photographers
    • Participates in the development of marketing plans and project briefs
    • Gives presentations on NC State’s brand and visual identity to senior university leadership, university committees, and at conferences and meetups
  • Freelance Graphic Designer & Illustrator | December 2002–Present
    • Handles all design-related aspects of select digital and print projects, from client relations to production work to billing
    • Past clients include Cree Inc., Audubon Environmental Management, SURGE Non-Profit, Cold Heaven Recordings, and the Durham Herald-Sun
  • Web Designer | May 2006–November 2015
    NC State University Communications, Raleigh, NC
    • Rose to the position of Senior Designer, serving as the lead creative on designated projects, pitching to clients, establishing workflows and processes, and mentoring other designers
    • Had a lead role in establishing the university’s visual identity during the 2014 brand refresh process
    • Developed design solutions across all communications platforms, with a strong focus on web/digital work
    • Worked on projects for a variety of clients including Marketing Communications; all 12 University colleges; Admissions; the Office of the Chancellor; and the Office of Research, Impact and Economic Development
  • Graphic Designer | January 2006–May 2006
    Distill Group, Raleigh, NC
    • Held a 40-hour/week contract position, working on websites and print advertising for Bobbitt Design/Build and Synergy Spa under the supervision of an art director
  • Graphic Designer | May 2005–October 2005
    Mission House Creative, Raleigh, NC
    • Held a 40-hour/week contract position, working on websites and print collateral for GlaxoSmithKline, Duke Medical Center, The Sunrock Group, and UNC’s Kenan-Flagler Business School under the supervision of an art director
  • Studio Artist/Designer | October 2003–April 2005
    Mission House Creative, Raleigh, NC
    • Took a lead creative role in developing print collateral for Interact Non-Profit and pop star Clay Aiken
    • Worked on websites, print collateral, and advertising for Rosen Law Firm, Heart of Florida Medical Center, and BashyamSpiro Immigration Law under the supervision of an art director

 

Honors

  • Gold in the Education Digital Marketing Awards for The Campaign for NC State website (2016)
  • Speaker at the UCDA Design Conference presenting on web redesign process and the creation of the Hunt Library Website (2015)
  • Silver in the CASE National Circle of Excellence Award for the Hunt Library website (2014)
  • Official Honoree in the Webby Awards in the Cultural Institutions category for the Hunt Library website (2014)
  • CASE III Award for Excellence for ncsu.edu (2014)
  • CASE III Award for Excellence for Think and Do: The 2013 Institutional Message website (2014)
  • CASE III Award for Excellence for “Our Work: Transformation” ad campaign (2012)
  • Bronze in the AAF RDU Addy Award for the NC State Institutional Message website (2012)
  • CASE III Special Merit Award for the NC State Giving website (2011)
  • Best of Show in AAF RDU Addy Awards in the Mixed Media, National Consumer category for the “Red Means Go” ad campaign (2009)
  • Silver in the AAF RDU Addy Awards for the Clay Aiken Identity (2005)
  • Best in Show in ECU’s Rebel 45 art and literary journal for illustration piece “In the Genes” (2002)

 

Education

  • BFA in Communication Arts
    East Carolina University, Greenville, NC

 

Skills

  • Adobe Creative Suite
  • Microsoft Office
  • Google Analytics, Web Designer, and Data Studio
  • HTML
  • CSS
  • jQuery
  • Twitter Bootstrap
  • WordPress development
  • Section 508 ADA compliance
  • HTML email best practices
  • Offset print production
  • Digital print production

 

References

  • Available upon request